Mary Beth Lacki
Name Mary Beth Lacki
Position President + Brand Strategist
Company Name White Crane Consulting, Inc.
Address By Appointment
Phone 716.984.6428
Mobile 716-984-6428
Years in Business Since August 2017
Web Address
My Business Picture is this way: White Crane Consulting is like your outsourced Chief Marketing Officer. As a brand strategy firm, White Crane Consulting partners with businesses to develop strategic marketing communications plans that result in increased business and improved brand awareness. By uncovering the essence of your brand, or soul of your company, you business has the power to better articulate WHO you are, WHAT benefits your product or service brings, and WHY you matter to your targeted audience.

White Crane is focused on supporting women-owned businesses, however, we work with all business leaders who are serious – and ready – to drive impactful results.
Mary Beth Lacki
White Crane Consulting
Unleash the Power of Your Brand

Key Words: Branding, Brand Strategy, Marketing Strategy, Sales Strategy, Digital Marketing Strategy, Social Media Strategy, Copywriting, Integrated Marketing Communications Plan, Market Research, Customer Analysis, Brand Development, Brand Awareness​